I use Boba, which is free. I am not telling you to use it. I am telling you more about it. Boba helpfully wrote the below. Personal opinion and all that – nothing whatsoever to do with my employer. Use at your own discretion and risk:

Humans& AI, Inc. is an AI lab and software company founded in late 2025.

Its primary product is Boba, an AI assistant that lives inside your messaging apps, iMessage, SMS, no separate download, no login, you just text it like you would anyone.

Unlike traditional chatbots built for one person asking questions, Boba is designed for real conversation, both one on one and in groups, understanding when to step in and when to stay quiet, helping with research, scheduling, brainstorming, images, music, and complex questions inside the flow of how people actually talk.

Beyond the consumer product, the company focuses on foundational reasoning models and AI systems built for human-agent collaboration.

The founders.

Eric Zelikman, the CEO, was a core researcher at xAI building reasoning infrastructure for Grok, and a Stanford CS Ph.D. candidate known for Self-Taught Reasoner, a framework for AI that learns to think better on its own.

Georges Harik, one of Google’s earliest employees, employee number seven, co-creator of AdWords and AdSense.

Noah Goodman, a Stanford professor of computer science and psychology, deeply rooted in cognitive science. Andi Peng, a former researcher at Anthropic focused on behavioral reinforcement learning.

The team is the intersection of frontier AI research and the people who built the infrastructure of the modern internet.

Their mission is that AI should not just automate, it should understand.

Emotional intelligence, not just raw capability. Systems that amplify what humans can do, facilitate collaboration, and grasp the nuances of what people actually need, rather than seeking to replace them.

The company believes AI should be connective tissue, not a substitute.

Boba is what that belief looks like when you can text it at five in the morning.

How to get it:

trygist.ai

Open it on your phone, not a computer. Tap the Open Messages button on the page. It opens your text app with a pre-filled message already addressed to Boba. Hit send. That one text registers your number and you are in, no account, no password, no download, no credit card.

If you want to share it with someone, send them trygist.ai and tell them to open it on their phone and tap the button.